Rank sales territories

You have more places to sell into than salespeople to send, and the ranking currently lives in someone's head.

Who this is for

Written for B2B sellers and local service firms. You bring the commercial question; the published record behind it comes back with the answer, and you can see where each figure came from.

What to bring

Have these to hand before you paste the prompt. Anything you leave out should be asked for rather than guessed at.

Try this prompt

Paste this where you connected HARBOR Port and replace the bracketed parts. It asks for sources and periods on purpose: that is what makes the answer checkable.

Rank [geographies] as sales territories for [product or service]. Use the number of businesses in the relevant industries and the population and income measures that fit what I sell. Show me the ranking formula and the source years, and tell me which signals are missing so I can change the weights myself.

Then ask a narrower question. These are the ones people ask next.

Recalculate with income weighted twice population, and show me which territories move.
Which of these territories have a business base that looks different from the others rather than just smaller.

What the answer looks like

The shape below is the point of the workflow. If a response arrives without the periods and the source behind each number, ask for them before you use it.

Limits to keep in view

Employer establishments and nonemployer businesses are different populations. They are never added together, and a page that shows both names each one.
Census, BEA and BLS series are published on different calendars and for different periods. Every figure carries the period and geography that were actually returned, not the one that was asked for.
Wage data is published for labour-market areas, which do not line up with counties or with a service area. When the geography does not match, the number is omitted rather than stretched.

Not answered by this data:

Where the numbers come from

The answer is built from the published sources below. Each one keeps its own geography, period and definitions, and the answer states which was used.

The exact names, and where to read the detail

bea

  • bea_county_gdp
  • bea_personal_income_series

census

  • census_acs_demographics
  • census_cbp_market_size_by_naics_county
  • census_population_by_state
  • census_median_household_income_by_state

Scoped to what your plan reaches, and to the sources each workflow names. Reviewing the catalogue first is the cheap way to decide whether this covers your question: source catalogue.

Related workflows: Compare places for a new location · Size a local market and its competition · Prepare a client-ready market brief